MAJOR LEAGUE BASEBALL: Major Fest 2021

MLB’s Opening Day is an annual celebration of Americana that’s over a hundred years old. 

Typically, every stadium in the league throws a big Opening Day fan celebration event that the league supercharges with a high-visibility marketing push. 

But what to do during a global pandemic, when the fans can only participate in a highly limited capacity? We took Opening Day online and created a virtual fan festival on Twitch that would allow MLB fans around the world to fill up their cup with a full day of baseball fun.